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50+
MSO Transactions Closed
70+
Years Combined Experience
120+
Auto Services Deals
Our Team
David Roberts
Founder & Managing Director
David brings unparalleled knowledge and experience to his strategic advisory and M&A work in the automotive services industry. In 1995, he and Matthew Ohrnstein co-founded Caliber Collision, the world's first and now its largest collision repair consolidator. As Chairman of Caliber through 2003 and the initial leader of its Corporate Development team, he wrote the book on how to change, grow and thrive in this competitive industry. Helping raise $125+ million in capital for Caliber and other providers, he also led the acquisition of 37 individual shops and MSOs at Caliber.
Chris Lane
President, Managing Partner
Chris joined Focus Advisors in 2015, having spent the prior 15 years as a consultant advising business owners how to effectively scale through development of sound operational and marketing strategies. As President, he brings a startup mindset to managing clients and deals – move quickly, communicate clearly, with discipline and commitment. He originally developed his business fundamentals at Intel Corp, spending 12 years in marketing, marketing strategy, and program management, and has a BS in Applied Math/CS from Carnegie-Mellon University.
John Walcher
Executive Vice President, Managing Director
The Former President and Chief M&A Advisor at Veritas Advisors, John brings 30 years of industry experience to Focus. One of the leading M&A and strategy advisors in the Automotive Aftermarket, John has deep transaction, capital raising, strategy, valuation, and real estate experience in varied environments. He's worked with startups to private equity-sponsored consolidators to the Fortune 500 — leading M&A teams for Caliber, DaVita, and Tyco International. John holds a BS in Economics from UC Riverside, and an MA in Finance from the London Business School.
Madeleine Roberts Rich
Vice President
Madeleine joined Focus Advisors in 2022, bringing with her five years of experience in mixed-use, urban-infill real estate development. She previously worked in development and strategy for large real estate investors and developers in both Washington, DC and San Francisco. Madeleine graduated with high distinction from Duke University, where she majored in Public Policy and minored in Economics. She is currently pursuing a designation as a Chartered Financial Analyst.
Raul Salinas
Vice President
Raul joined Focus Advisors in 2021, bringing marketing and operations leadership experience as a former startup entrepreneur. In late 2018, he co-founded Siticar, a tech-based mobile car maintenance and detailing platform that delivered convenient services with the quickest booking experience to customers living in the San Francisco Bay Area. Raul graduated from San Jose State University in 2020 and holds an undergraduate degree in Economics.
Josh Anish
Marketing and Data Specialist
Josh joined Focus Advisors in 2025, after two decades spent leading marketing teams for startups across Silicon Valley, including atSpoke which was acquired by Okta. Despite his tech and literary background, he's no stranger to the automotive industry, having spent several years as the Marketing Director for AutoFi, a SaaS selling and lending platform for dealerships. Josh holds a BA from Amherst College and an MFA in Creative Writing from Brooklyn College.
Spencer Browne
Senior Analyst
Spencer joined Focus Advisors in 2026, bringing a decade of experience across automotive operations and M&A advisory. He spent nearly three years at Schwartz Advisors executing and originating sell-side transactions in the automotive aftermarket. Before Schwartz, he supported growth strategy and consulting for independent operators at Driven Auto Co. He began his career managing service operations at Roselli Foreign Car Repair. Spencer holds a BS from Fordham Gabelli School of Business.
Beth Jerde
Administrator
Beth has a PhD in International Education with a focus on art, conducting her research in Osogbo, Nigeria at an art center supporting young women artists. Previously, she lived in Kanazawa, Japan for seven years teaching English, then returned to the US to run the Iowa-Japan Cultural Alliance. She came to the Bay Area in 2009 as Executive Director of the Psychoanalytic Institute of Northern California. She joined Focus Advisors in 2017.

The Focus Advisors Story

Our CEO, David Roberts, has done more transactions (both buying and selling) than any other advisor. He is best known for co-founding Caliber Collision Centers in 1995 — envisioning a more collaborative repair process across insurance companies, insureds, and repairers. At that time, 52,000 separate collision repair shops represented what was then a $25 billion industry in the US. Together, David and his partner began buying, rationalizing, and systematizing one of the nation's first consolidated, performance-based MSOs — which by the time of its sale in 2008, would become the world's largest collision repair consolidator.

After leading dozens of acquisitions for Caliber, David saw an opportunity to help MSO owners achieve the best results when they sell their business. He founded Focus Advisors with a proven method to help them grow, thrive, and prepare for a strategic exit. Today, Focus Advisors has grown to a team of trusted advisors — all committed to the same mission of helping MSO owners realize the full value of what they've worked so hard to build.

The Focus Advisors team

Who We Are

Focus Advisors helps MSO owners achieve the best results when they sell their business. We're focused exclusively on collision repair — and we've sold more MSOs than any other firm.

By staying at the forefront of industry trends and leveraging our database of buyers and investors, we provide unparalleled insights and a competitive edge — allowing you to maximize your business's value and navigate the sale with confidence.

What Owners Say
You need a professional firm like Focus Advisors who can help you navigate the big decisions and all the details. Without Chris and Raul I'm not sure I could have achieved this outcome.
Tom Williamson, Owner
Marina Auto Body

Start a Confidential Conversation

You made your business what it is today but selling or expanding it requires knowledge of the game and experience in the industry. Let Focus Advisors help even the playing field.

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